Modern IR Starts Here: Learn About Our Latest Innovations

Investor relations has never been more visible - or more vital. With markets moving faster than ever, your IR website isn’t just a regulatory checkbox - it’s the first-place investors go to understand your business, your strategy and your story. 

This belief has also driven our latest product innovation - IR Hub - which is a complimentary upgrade for all IR website customers.

Keep reading to learn more. 

Innovations Our Clients Are Already Benefiting From

As the world’s only all-in-one IR communications provider, we support 10,000+ global customers in staying compliant, engaging stakeholders and simplifying workflows. 

With over 2,000+ IR sites under our management, we’ve had a front-row seat to how IR teams operate. We’ve listened to what works - and what doesn’t. 

That's why we've been investing in powerful features – paired with our award-winning service - to help IR teams get more out of their websites. Here’s a quick snapshot: 

• Powerful Adobe® Analytics – We've partnered with the leading web analytics tool, Adobe® Analytics, to provide comprehensive insights, powerful reporting and the ability to integrate data from various channels.   

• Company & Individual Web Tracking: We partner with Irwin IQ + Factset to provide IR website visitor and profile data, allowing you to: 

• • Identify Website Visitors: Map traffic to investor, shareholder, and peer profiles. 

• • Understand Top-Performing Strategies: Discover which campaigns and content attract the investment community. 

• • Identify Potential Activists: Monitor activism history and detect activists before they launch campaigns.  

• • Enhance Outreach: Use Irwin IQ to identify prospects visiting your website for more relevant outreach. 
    
    

Case Study: Zoom

Case Study: Zoom

Learn how Zoom achieved their IR goals leveraging our available features.

What's New: IR Hub - Your Intelligent Control Center

We’re proud to introduce IR Hub, your customizable control center. It’s designed to help you analyze, update and optimize your IR communications - all in one place with one login.  

We’ve built it to help you make decisions faster and drive greater impact. When it comes to your site, here’s what’s available inside IR Hub: 

• Easy-to-Use Website Analytics - Pre-configured and optimized reporting, leveraging our IR web management expertise. Access leading metrics, including timeline trend data, audience demographics and engagement. 
  

• Website Change Management - Effortlessly monitor your IR website with real-time updates on scheduled and completed changes. Preview content before it goes live and stay in control of approvals on busy earnings days. 
  

• Email Alert Engagement Insights - Understand how users interact with your email alerts, from delivery and open rates to click-throughs. 
  

• Contact Forms Inbox and Subscriber Management - All inbound investor inquiries in one place. Easily review contact form submissions and manage your subscriber lists with clarity and control. 

All new IR website clients will get access to IR Hub, and existing customers will receive a complimentary upgrade. 

What's Next: AI That Works the Way You Do

We built IR Hub to reflect what teams have been asking for - a purpose-built platform that supports how you actually work.

But we’re not stopping here. 

Later this year, we’ll introduce Iris, your new purpose-built AI assistant made specifically for IR pros. Iris will help you reduce the time you spend on repetitive tasks - so you can focus more on strategy and stakeholder relationships. 

We're Just Getting Started: The Best Is Yet To Come

We’re focused on building not just features, but solutions that make your job easier and your communications more impactful. 

To our customers: thank you for your continued trust and partnership. We’re excited for what’s ahead and proud to support the important work you do - day in and day out. 

If you haven’t explored our IR solutions yet, now’s the time - request a demo today.

Erik Carlson

Erik Carlson

Erik is a strategic and results-driven Chief Operating Officer who leads Notified’s product, finance, and global operations teams with over 15 years of experience in building high-performing teams and driving growth in complex environments. At Notified, he has spearheaded strategy, finance, and integration initiatives, complemented by extensive M&A and acquisition integration experience from his tenure at PwC and IBM. Known for his hands-on, operator-focused approach, Erik is dedicated to proactive problem-solving and delivering operational excellence at scale. Erik earned his Bachelor of Science in Business Administration, with honors, from Boston University, specializing in Corporate Finance Accounting and Management.

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