Case Study: Zoom

“Notified’s support has been exceptional, especially when time-sensitive updates need to be made. Even outside business hours, there were always resources available to ensure our website updates, disclosures, and decks were handled swiftly. The immediate support we receive is invaluable and makes a significant difference in keeping everything on track."

Charles Eveslage

Head of Investor Relations, Zoom

About Zoom

Zoom is an AI-first open work platform for human connection. Founded by Eric S. Yuan in 2011, Zoom began with a simple mission: to make video communications seamless and frictionless.

Today, Zoom has evolved into a full collaboration platform that empowers people and organizations worldwide to connect, collaborate and accomplish more together. From small businesses to global enterprises, Zoom drives productivity and innovation while staying true to its core values of simplicity, reliability and scalability.

“Because we're a technology company and we pride ourselves on simplicity, reliability and aesthetic experience, we wanted our IR website to echo that and reinforce the Zoom brand’s ease of use and stylistic appeal.”

Charles Eveslage

Head of Investor Relations, Zoom

The Challenge

Upon the initial engagement with our team, Zoom was looking to ensure its IR website was both user-friendly and reflective of its corporate brand.

With the growing volume of financial updates and stakeholder interactions, Zoom needed a solution that was both visually appealing and easy to navigate for investors and internal users alike.

Additionally, it was crucial to keep its IR site updated with timely content while maintaining simplicity and accessibility.

Goals

• Seamless IR website navigation
• Frictionless user experience
• Integration with corporate brand guidelines (simplicity, reliability and aesthetics) 

The Approach

To help Zoom meet its goals and overcome challenges, we delivered a solution focused on simplicity, ease of navigation and design alignment with its core brand. This ensured investors could easily find critical information such as financial disclosures, quarterly results and other important financial updates.

Our team, led by a dedicated Customer Experience Manager (CEM), offered 24/7 support, ensuring that Zoom’s needs were consistently met. This proactive collaboration allowed Zoom’s IR team to seamlessly manage the website’s content and updates, without having to worry about technical complications.

Key Highlights

Our IR website delivered multiple benefits, including:

Intuitive Web Design

The IR site is intuitive and easy to navigate, reflecting Zoom’s product philosophy.

Efficient Content Management

Zoom can efficiently manage and update content, ensuring stakeholders have access to the latest information.

Seamless Communication and Support

A dedicated point of contact and 24/7 support ensure timely updates, even outside regular hours.

Increased Confidence and Reliability

Zoom has increased confidence in its IR website’s reliability, knowing that our expert team is always available to handle technical aspects, easing any concerns about troubleshooting or website performance.

Alignment with Corporate Brand

The website successfully reflects Zoom's cutting-edge brand image, visually engaging while maintaining clarity and simplicity, consistent with the company’s design principles.

By prioritizing simplicity, reliability and design excellence, the collaboration has set a new standard for how technology companies can effectively engage with their stakeholders and achieve IR communications goals.