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by The Notified Team on Oct 15, 2024 2:05:42 PM
Making your investor relations website easy to navigate for everyone, including people with disabilities, shows your commitment to inclusivity. It also helps you connect with a larger audience.
Not meeting accessibility standards can lead to legal problems, fines or even reputational harm. And improving your IR site’s user experience doesn’t have to be a complex or time-consuming process.
Our new blog shares three easy ways to improve your IR website’s accessibility today – keep reading to learn more!
How To Improve Website Accessibility
1. Add Alt Tags To All Images
Alternative text (alt text) isn’t just for boosting SEO - it’s essential for helping people with low or no vision understand the images on your website. By describing visuals in words, you’re making your content more accessible to everyone.
Plus, it doesn’t hurt that using alt text can also improve your ranking on search engines like Google. To get it right, think about how you’d describe the image to someone over the phone.
Keep it clear and concise. Not only will it help those who rely on it, but it’ll also give your content an SEO boost.
2. Switch To Plain Language on Your Site
Using too much jargon or too many acronyms can make your content hard to understand, especially for those who struggle with learning or comprehension.
The best approach? Write like you’re explaining it to your grandmother. Keep things simple, avoid complex terms and always explain acronyms the first time you use them.
For extra clarity, add a summary or key takeaway section to wrap things up. This way, your message stays clear and accessible to everyone, no matter their background or level of expertise!
3. Add Transcripts and Closed Captions for Videos
AI has made captioning easier than ever, and it’s a game-changer for accessibility. Captions aren’t just for those who are deaf or hard of hearing - they’re also perfect for anyone watching a video in a quiet space, like on a busy train when you’ve forgotten your headphones.
By using AI-powered captioning tools, you can quickly enhance accessibility and user experience. Consider taking it a step further by adding live captions to your earnings calls or investor day events. It’s a simple way to reach a wider audience and ensure your message is clear - no matter where or how people are tuning in!
By following these best practices, you’ll not only create a more inclusive experience - but also boost your site’s performance. It’s a win-win for both your investors and your business!
Notified: Your Partner for Accessible IR Websites
Accessibility and inclusion aren’t just buzzwords - they're key to how we help you connect with your audience. We’re committed to ensuring that your investment story reaches everyone, without barriers.
Why should you trust us as your IR website partner?
- Best-in-class, modern design
- Enterprise-level security
- 3,100+ IR websites hosted
- 24/7/365 service and support
- Experienced in-house team
- Complete services for earnings and investor communications
Contact us today to learn more!
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