Press Release Examples: How To Share Your Company Developments
by The Notified Team on Feb 8, 2024 4:57:46 PM
Struggling to create a press release that effectively tells the story of your company's latest developments? Look no further!
In this article, we showcase five GlobeNewswire press release examples that can inspire your own attention-grabbing announcements.
Keep reading to learn more.
Press Releases Examples: Key Elements of an Impactful Story
To create a successful press release, it is important to include key elements that will capture the attention of your target audience.
These elements include:
- Catchy Headline. Craft a concise, attention-grabbing headline that clearly conveys the news, attracting readers to continue reading the press release.
- Compelling Lead Paragraph. In the lead paragraph, concisely address the "who, what, when, where, why and how" of your company's development to grab and engage readers.
- Relevant Quotes. Key people strengthen our press release, giving reliability and a human touch. Their brief, impactful quotes highlight the importance of our groundbreaking news.
- Facts and Supporting Details. Providing facts and figures adds credibility in your press release, helping journalists and readers in grabbing the worth of your company's development.
- Contact Information. Providing contact details for media inquiries ensures easy access for journalists seeking additional information or interviews.
By incorporating these key elements into your release, you can create a compelling and effective announcement that captures the attention of journalists.
Now, let’s dive into the press release examples!
Press Release Examples: Acquisition Announcement
One of the most common types of company developments is an acquisition. When announcing an acquisition, it is important to highlight the benefits and synergies created by the merger.
Let's examine a GlobeNewswire press release example from CAPEX.com, a globally regulated, fast-growing fintech platform with licenses in Europe and Abu Dhabi.
In this example, CAPEX.com effectively communicates the strategic reasoning behind the acquisition, highlights the potential growth opportunities and includes a quote from the CEO expressing excitement about the deal.
The press release also provides contact information for media inquiries to ensure that journalists can easily reach out for additional information or interviews.
Launching a new product is an exciting company development, and a well-written press release can create buzz and excitement among potential customers.
Let's look at a GlobeNewswire press release example from Syntec Optics, one of the largest custom optics and photonics producers in U.S. that recently launched a groundbreaking thermal scope called Phoenix.
In this example, Syntec Optics creates anticipation by highlighting the unique features and benefits of their new thermal scope.
The press release includes a quote from the CEO, giving insights into the innovation behind the product.
By incorporating relevant details and quotes, Syntec Optics effectively attracts the interest of journalists and potential clients.
Press Release Examples: Partnership Announcement
Announcing a strategic partnership can significantly impact your company's growth and market positioning.
Let's explore a GlobeNewswire press release example from company Epishine, a leading energy impact company that recently formed a partnership with PowerFilm Solar, a leader in thin, flexible solar cells.
In this example, Epishine highlights the importance of the partnership that marks a significant step in Epishine’s expansion into the U.S. market.
The press release includes quotes from a CEO (Epishine) and a president (PowerFilm) emphasizing the mutual benefits and shared vision.
By showcasing the strategic value of the partnership, Epishine creates excitement and generates the potential for media coverage.
Press Release Examples: Opening a New Office or Location
Expanding your company's presence by opening a new office or location is a significant company development that should be properly announced.
Let's examine a GlobeNewswire press release example from SecureSpace, a fastest growing self-storage platform in U.S. that recently opened a new self-storage facility in Seattle, Washington.
In this example, SecureSpace highlights the strategic importance of the new self-storage facility and its use in service of residents of this historic and growing community.
The press release includes a quote from a SecureSpace partner, expressing enthusiasm about the expansion.
By showcasing the benefits of the new facility, SecureSpace positioned itself to generate media interest and highlighted its position as one of the fastest growing self-storage platforms.
Press Release Examples: Executive Hire or Promotion
Announcing an executive hire or promotion can showcase your company's commitment to leadership development and growth.
Let's analyze a GlobeNewswire press release example from Aveanna Healthcare Holdings Inc. - a leading, diversified home care platform that recently appointed a new Chief Financial Officer.
In this example, Aveanna Healthcare Holdings Inc. highlights the qualifications and experience of the new CFO, emphasizing the positive impact on the company's financial strategy.
The press release includes a quote from the CEO, expressing confidence in the new appointment. By showcasing the expertise of the new executive, Aveanna Healthcare Holdings Inc. reinforces its position as a trusted financial services provider.
Use These Press Release Examples to Your Advantage!
By examining the press release examples showcased in this article, you can gain valuable insights into the best practices for crafting your own attention-grabbing announcements.
Remember to incorporate key elements such as a strong headline, compelling lead paragraph, relevant quotes and supporting details to create a well-rounded and effective release.
By leveraging the successful techniques employed by these companies, you can ensure that your company developments receive the attention they deserve.
Share Your Company Developments Using GlobeNewswire by Notified
Looking to share the story of your company update? Look no further than GlobeNewswire.
With press releases distributed by GlobeNewswire reaching 158 countries in 35 languages, you can target your news to relevant journalists, media outlets and consumers based on geography, industry and media type using over 1,000 newslines!
Some of GlobeNewswire’s top features include:
- Media Snippets - Embed interactive elements directly into your press release, boosting engagement.
- Newswire Analytics - Analyze and measure the impact of your releases and get real-time data on views, social media shares, multimedia engagement and link click-throughs.
- AI Press Release Generator – Quickly and securely create a first draft of your release.
If you're looking to boost visibility and engage your target audience, contact us today for more information!