How SMBs Can Leverage Press Releases To Punch Above Their Weight [Forbes]

When it comes to brand building, SMBs (small and medium-sized businesses) might feel overshadowed by larger organizations with more financial muscle.

But here’s the reality: Any brand, no matter its size, can power business growth with consistent, proactive communications.

By prioritizing the creation of well-crafted press releases, small-business leaders can share compelling news, build authority and boost credibility—even when equipped with leaner resources than large enterprises.

Read the full article from Notified CRO Dan Lotzof at Forbes.com.