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by The Notified Team on Dec 19, 2023 6:49:23 PM
December is finally here - and what a year it's been!
With the rise of artificial intelligence (AI), nonstop updates to social media platforms and other shifts in technology, it’s been difficult to keep up.
As we prepare for 2024, it's more important than ever for communicators of all types - public relations, investor relations and marketing pros - to stay in the loop on important changes that are happening across the tech industry, and understand how these changes can impact corporate storytelling.
Let's take a moment to catch up on some of the latest developments, so you’re in the know before the new year begins.
Google Launches Gemini, It's Long-Awaited Answer To ChatGPT
Gemini, a new AI model that can work with text, images and video, could be the most important algorithm in Google’s history after PageRank, which vaulted the search engine into the public psyche and created a corporate giant.
An initial version of Gemini started to roll out earlier this month inside Google’s chatbot Bard for the English language setting. It will be available in more than 170 countries and territories.
Google said Gemini will be made available to developers through Google Cloud’s API from December 13. A more compact version of the model will power suggested messaging replies from the keyboard of Pixel 8 smartphones.
Gemini will be introduced into other Google products including generative search, ads and Chrome in “the coming months,” the company says.
(via WIRED)
E.U. Agrees on Landmark Artificial Intelligence Rules
European Union policymakers have reached an agreement on a groundbreaking law, the A.I. Act, to regulate artificial intelligence.
This law introduces new rules for transparency in major AI systems, like the ones in chatbots such as ChatGPT. It also says that AI-generated content, like "deepfakes," must clearly show it's made by AI.
(via The New York Times)
TikTok Becomes the First Non-Game App To Reach $10B in Consumer Spending
TikTok has become the first non-game app to reach $10 billion in consumer spending on both the Apple App Store and Google Play, according to data.ai, an app intelligence provider.
The achievement underscores how dominant TikTok has become in the mobile ecosystem outside of the gaming industry.
(via TechCrunch)
Meta Unveils Audiobox, an AI That Clones Voices and Generates Ambient Sounds
Meta, the company behind Facebook, Instagram, WhatsApp and more, has launched a free AI tool called Audiobox for voice cloning.
It lets you make voices and sound effects by mixing voice recordings with written words, so you can easily create your own audio for different use cases.
(via VentureBeat)