Notified Blog

Capital Narratives: Where PR and IR Shape the Story Together

Written by The Notified Team | Aug 4, 2025 9:59:31 PM

Economic uncertainty, shifting expectations and an AI-powered environment. You’re being asked to say more, say it faster and say it with complete alignment. 

This moment calls for stronger collaboration – not just within teams, but across functions. And one of the most important relationships today? The partnership between public relations and investor relations. 

That’s why we’re hosting Capital Narratives - a global event series that will discover how leading IR and PR teams are shaping stories that build trust. 

Here’s what we’ll cover in this blog: 

  • Why unified corporate messaging matters more than ever 
  • What Capital Narratives is and why we created it

  • What to expect and why it’s worth your time
     

 

Why Unified Messaging Matters More Than Ever

There was a time when PR just talked to the media and IR just talked to investors - and that was enough. But not anymore. 

Today, stakeholders are seeing the same story at the same time. Journalists follow your earnings calls. Employees share company news. And AI is summarizing your message before anyone clicks. 

So, if your story isn’t aligned across every team and every channel, people notice - and trust can slip. 

As our new survey with PRWeek confirms, 100% of IR leaders and 83% of comms leaders say the other function meaningfully impacts their work. More than half (52%) said that connection is getting stronger by the year. 

But just being close isn’t enough. As our survey showed, there are still missed opportunities. You need real alignment.  

“When we’re not aligned, it’s like peanut butter and toothpaste,” said one executive in our survey. Let that image sink in. 

Capital Narratives is built to change that. These events are for leaders who are ready to move beyond check-the-box coordination and typical cycles into something stronger - a shared relationship that’s strategic, consistent and built for today’s fast-moving world. 

 

What Is Capital Narratives? 

Our global series brings together IROs and CCOs for honest dialogue, fresh thinking and real solutions. 

Each event will feature: 

  • Compelling keynotes from industry experts 
  • Insightful fireside chats with peer leaders 
  • Interactive roundtable discussions that go beyond theory 

It’s not a lecture or a webinar. It’s a focused, collaborative space where the best minds come together to shape the future of corporate communications.. 

We’ll be in London on September 23rd followed by New York and Paris on October 7th. There will also be a virtual German session on November 19th. 

Pick the location that works best for you - register to be part of the conversation. 

 

What You'll Take Away From Capital Narratives

This is a chance to learn, connect and walk away with ideas you can use, including: 

  • Fresh Thinking: Hear from the voices shaping the future of PR and IR. We’ll explore how the best organizations are breaking down silos and building unified stories that work across every channel - from earnings to earned media. You’ll leave with practical frameworks you can bring back to your team. 
  • Real-World Insights: This isn’t theory. You’ll hear real stories from people who’ve navigated tough moments - from reputation risks to stakeholder pressure to market noise - and kept their messaging strong and credible. You’ll learn what worked, what didn’t and why it matters. 
  • Meaningful Connections: You’re not alone in this. Capital Narratives is about creating space to connect and network with other senior leaders facing the same challenges. It’s where great conversations spark new ideas and lasting relationships. 

Register Your Interest Today

We’re excited to create this space, because the future of corporate communications depends on how well we work together.  

We look forward to hearing from you - register your interest now. 

 

About Notified

We are Notified, and your story goes here. As the only technology partner dedicated to both investor relations and public relations professionals, we help you control and amplify your corporate narrative. Our fully integrated PR and IR platforms streamline every step—whether it's reaching the right media, press release distribution, and measurement or designing new IR websites, managing investor days, earnings releases, and regulatory filings. Connecting both worlds, GlobeNewswire is one of the world's largest and most trusted newswire distribution networks, serving leading organizations for over 30 years. Together, we empower communicators to inform a better world.

Notified is an affiliate of Equiniti Group Limited (EQ)